Gross national happiness, on the other hand, is a set of indices based on non-monetary factors, and has been used as a measure of success by Bhutan, a small country in the Himalayas. Decision making based on GNH asks, will the proposed action add or relieve stress from peoples lives? Will the proposed decision contribute to or detract from local culture? Will the proposed action make our people happier or ultimately take away from their happiness? These are simple questions demanding simple answers, and they show that sometimes what is asked is more important than the data retrieved.
More info on Gross National Happiness and Bhutan
Speech from UN General Assembly 66 Session (Sept. 23, 2011) by Lyonchoen Jimi Yoezer Thinley, Prime Minister of Bhutan
Video: Bhutan: a Kingdom of Happiness
Video: Gross National Happiness - Bhutan
Gross National Happiness on Wikipedia